Orders in five places
WhatsApp chats, missed calls, Instagram DMs, the walk-in queue and a notebook by the till. Something always gets lost.
"Who took the order for the man in Tudun Wada?"
For Nigerian shops that take orders and deliver
Take the order. Send the rider. Count the money.
Counta is your ordering site, your shop counter, your rider app and your daily books in one account. It keeps selling when the network drops, and at closing time the cash matches the screen.
Restaurants
Pizza and ice cream
Bakeries
Market traders
Grocers
Pharmacies
Offline since 14:02 · 23 sales waiting to sync
Suya pizza, large₦9,500
Pepperoni, medium₦7,800
Chicken and peppers₦8,200
Vanilla cone₦1,500
Chapman, 50cl₦2,000
Zobo, 50cl₦800
Sale RF-S2-260924-0015
2× Suya pizza, large₦19,000
2× Vanilla cone₦3,000
1× Zobo, 50cl₦800
Total₦22,800
Cash₦10,000
Transfer₦12,800
Take payment
Blessing · till openLinked to S1 and S3 on shop Wi-Fi
15:414G
DispatchaOnline
Order 01426 min away
Mrs Dung, yellow gate after Living Faith church, Rayfield
Collect cash₦14,200
CallWhatsAppDelivered
1
order list for your website, WhatsApp, phone calls and walk-in customers.
72h
Staff can sign in with a PIN and keep selling for up to 72 hours without internet.
0
servers to keep running in your shop. Counters talk to each other over your Wi-Fi.
100%
of your card and transfer payments land in your own Paystack. We never hold your money.
Sound familiar?
Business is good. Keeping track of it is the hard part.
Most shops we talk to are not short of customers. They are short of one place where every order, every naira and every rider shows up.
Cash that does not match
Sales say one thing, the drawer says another, and transfers sit in three different bank apps. Nobody can say where the gap came from.
"We are short ₦6,500 again."
Riders you cannot see
The customer calls to ask where the food is, and you call the rider to ask the same thing. Then you wait for the cash he collected.
"He said he is at the junction. Which junction?"
Network gone, light gone
The data runs out or the power goes, and the app you pay for stops working. So staff go back to paper and the day never adds up.
"Just write it down, we will enter it later."
What you get
Everything from the first order to the last naira.
Switch on what your shop needs. A pizza place and a provisions store use the same Counta, set up differently.
An ordering site on your own domain
Your logo, your colours, your menu, at your own web address. Share a link to any item on WhatsApp or Instagram, and customers order and pay without installing anything.
Crust & ConeOpen till 10pm · Delivers to Rayfield
Suya pizzafrom ₦6,500
Vanilla cone₦1,500
Zobo 50cl₦800
View cart · 3 items · ₦12,300
Every channel, one list
Web orders arrive on their own. Staff type in WhatsApp and phone orders in seconds. Walk-ins come from the counter. One numbered list, one status for each order.
0142Mrs Dung · Suya pizza ×2Web
0143Tunde · Pepperoni, ChapmanWhatsApp
0144Hajiya Aisha · 6 conesPhone
0145Counter S1 · Zobo ×3Walk-in
The counter that keeps selling when the internet is off
Counta Station runs on a Windows PC or an Android tablet at your till. When the network drops it carries on: sales, split payments, receipts, expenses, credit sales and cash-up. Two or three counters in the same shop share their sales over your Wi-Fi router, even with no internet and no server. When any one of them gets a connection, it sends everything up.
- Staff tap their name and enter a PIN
- Prints to thermal and normal printers, no pop-ups
- Every receipt number shows which counter made it
Tickets the cook can read from across the room
Orders go to the right station on a cheap tablet. Late tickets turn red. Tap Done and the counter knows.
014212Due in 4 min
DeliveryOven
2× Suya pizza, largeExtra pepper, no onions
CookingDone
013921Late
PickupOven
1× Pepperoni, medium1× Chicken and peppersHalf and half, thin crust
CookingDone
Riders on a map, cash on record
Your riders install Dispatcha on their Android phones. Counta offers each delivery to the best rider nearby, and you can always assign by hand. You see them move, the customer gets a tracking link, and every naira of cash on delivery is counted against the rider who collected it.
EOEmeka O.
Delivering 0142 · 6 min away₦38,400cash held
Delivering 0142 · 6 min away₦38,400cash held
MAMusa A.
Heading back to shop₦12,000cash held
Heading back to shop₦12,000cash held
GKGrace K.
Waiting at shop₦0handed in
Waiting at shop₦0handed in
Books that balance every day
Every sale posts itself. Staff snap a receipt for each expense. At close you count the drawer, Counta shows what it should be, and the difference has a name on it. Profit and loss is ready when you want it.
Cash-up, S1 evening shift Balanced
Cash sales₦196,600
Expenses paid from till (diesel)−₦12,000
Expected in drawer₦184,600
Counted by Blessing₦184,600
Difference₦0
Stock
Count finished goods, or deduct ingredients by recipe. Low-stock alerts before you run out.
Credit
The debt book, on the books. Who owes, how much, since when, with a reminder by WhatsApp.
Promotions
Discount codes, happy hour, bundles, and no delivery fee above an order value you set.
Loyalty
Points or stamps per customer, found by phone number. No cards to lose.
Staff
Roles, shifts, clock-in from the app, and a record of who did what on every till.
For market traders
Built for the market stall as much as the kitchen.
Provisions, foodstuff, drinks, household goods. Buy by the carton, sell by the piece, give your regular customers their price, and keep the debt book straight.
01
Carton or pack or piece
Buy a carton of 40, sell by the pack of 5 or one at a time. Stock counts in all three, so the shelf and the screen agree.
02
Wholesale and retail price
Set a price list for retail, one for wholesale buyers, one for your special customers. The counter picks the right one.
03
Room to haggle
Let staff come down on price, but never below the floor you set. Every discount is saved with the name of who gave it.
04
The debt book
Sell on credit, see who owes and for how long, and send a polite WhatsApp or SMS reminder. Supplier credit sits in the same place.
Noodles, 70gStock: 12 cartons, 3 packs
| Sell as | Retail | Wholesale |
|---|---|---|
| 1 piece | ₦300 | ₦260 |
| Pack of 5 | ₦1,450 | ₦1,280 |
| Carton of 40 | ₦11,200 | ₦10,200 |
Lowest price staff can give on a carton₦10,600
Debt book₦187,300 owed to you
Mama Nkechi (shop 14)₦48,500Owing 23 daysSend reminder
Alhaji Sani Stores₦112,800Owing 6 days · limit ₦150,000Send reminder
Chidi (Tuesday buyer)₦26,000Paid ₦10,000 by transfer todayStatement
How it works
Open for business on Counta in a week.
No developer, no server to buy. If you can use WhatsApp, you can set up Counta. We help on a call if you want us to.
- 1
Create your workspace
Tell us your business name, your branches and what you sell. Pick the kind of shop and Counta sets up the right screens.
Day 1
- 2
Add your menu or stock
Type it in, or send us your price list in Excel. Add sizes, toppings, cartons and packs, and your delivery areas with fees.
Day 1 to 2
- 3
Connect your domain
Point your web address at Counta, or use ours until you buy one. Connect your Paystack so online payments go straight to you.
Day 2 to 3
- 4
Invite staff and riders
Install Counta Station on your till, give each staff member a PIN, and send your riders an invite to Dispatcha.
By the weekend
Pricing
One monthly price. Your customer payments stay yours.
Pay monthly, in naira. We do not take a cut of your sales. Prices shown are indicative while we finish our pilot with the first shops.
Starter
One shop getting off paper and WhatsApp.
₦15,000 per month
- 1 branch
- Ordering site on your own domain
- Orders from every channel
- Kitchen board
- Counta Station at the counter
- Dispatcha riders, assigned by hand
- Daily books: cash-up, expenses, profit and loss
Growth
Busy shops with riders on the road and a second branch coming.
₦35,000 per month
- Everything in Starter
- Up to 3 branches
- Automatic dispatch to the best rider
- Stock and recipes
- Customer records and history
- Promotions and discount codes
Pro
Groups with many branches and a back office team.
₦75,000 per month
- Everything in Growth
- Unlimited branches
- Staff and HR: shifts, attendance, payroll
- Advanced reports and exports
- Webhooks for your other systems
- Priority support
Try it properly first. Every workspace starts with a 14-day evaluation loaded with sample data: a menu, orders, riders and a week of books. Click around, break things, then pick a plan.
Add-ons. Extra branches and single modules, like Credit or Loyalty, can be added to any plan by the month.
Questions
What shop owners ask us first.
Something else on your mind? Send us a message and a person will answer.
What happens when the internet goes off?
Counta Station keeps working. Staff sign in with their PIN and carry on with sales, split payments, receipts, expenses and cash-up. If you have more than one counter, they keep sharing sales through your shop router, even a phone hotspot with no data.
When any counter reconnects, everything goes up to your account. Online orders and dispatch do need a connection, and the screen tells you plainly how long you have been offline and how many sales are waiting.
Can I use my own web address?
Yes. Your ordering site runs on your own domain, like yourshop.ng or order.yourshop.com, with a secure padlock set up for you. If you do not have a domain yet, you start on a Counta address and switch when you are ready. We can help you buy one.
Will it work with my receipt printer?
Counta Station prints to 58mm and 80mm thermal printers over USB, network or Bluetooth, and to any normal Windows printer for A4 invoices. It can open the cash drawer and cut the paper. There is a test page button for each printer, and you design your receipt once in settings.
Who holds the money my customers pay online?
You do. You connect your own Paystack account, and card and transfer payments go straight into it. Counta never touches your customers' money. We only charge your monthly plan.
Is my data safe? What about the NDPA?
Your data is kept apart from every other business on Counta, and it travels over encrypted connections. Each staff member has their own sign-in and only sees what their role allows. Every change to money, prices and stock is logged with who did it and when.
We handle customer data under the Nigeria Data Protection Act 2023. Your customer list is yours: export it any time, and if you leave, we delete it on request.
What do I need to buy?
A Windows 10 (or later) PC or an Android tablet for the counter, a thermal printer if you print receipts, and a Wi-Fi router in the shop if you run more than one counter. Riders need an Android phone. Most shops already have most of this.
Run the whole day on one screen.
Start your 14-day evaluation today with sample data, or book a call and we will set it up with you.